Global
Music Festival - One World Beat 2004
(visit
2004 website)
One World Beat 2004 saw thousands of musicians,
fans, volunteers, nonprofits, sponsors,
organizations and people from all walks
of life converging to participate in 200
events in 46 countries, showing their compassion,
generosity, hard work, and commitment both
to One World Beat and Keep A Child Alive,
our designated 2004 charity--which provides
life-saving treatment for children and families
affected by HIV/AIDS--and to the cause of
music making a difference.
OWB 2004 featured many highlights: a 3-day
Internet broadcast co-sponsored by RadioDevil.com
and artist Larry Edoff and his Management
team; a beach party in Los Angeles, co-organized
by OWB 2004 Global Communications Manager,
Crys Spelman, and artist Rich Hardesty;
a week-long series of activities organized
by educator Louise Bourgault and the students
in her global communications course in Marquette,
Michigan, which included the creation of
a special song about HIV/AIDS by Senegalese
musician, Mady Kouyate.
Mini-festivals took place worldwide: in
Spain, the Philippines, Bahamas, Faroe Islands,
and Maldives, Trinidad and Tobago, Uganda,
Burkina Faso, Kenya, Burundi and the Democratic
Republic of the Congo, Australia, Thailand,
South Korea, Canada, Japan, the USA and
the UK. Many were organized by OWB media/events/NGO
coordinators and volunteers. There was global
news coverage on the Internet, TV and radio,
in print media, even a BBC 1 morning talk
show--seen by millions-- featuring UK/Asia
Communications Manager and Global Media
Coordinator, Mark Roach.
Webcasts from six countries. Events from
Australia and New Zealand to the Americas
(North and South) and the Caribbean, across
Asia and the United States, throughout the
UK and Europe, Canada and Africa. From small
pubs to giant stadiums, parks to hotels,
community centers to nightclubs, the National
Piping Centre in Glasgow to Steinway Hall
in Tokyo, the Club Acoustica in Sydney,
Melbourne, and Adelaide to the Hard Rock
Cafe in Amsterdam and Dallas; in theaters,
conference and concert halls, arts venues,
cafes, churches, fairgrounds, schools, a
carnival, a medical conference, and online.
The music was as varied as the musicians
and audiences: hip-hop, jazz, blues, country,
reggae, rock, folk, metal, choral, classical,
ethnic, pop, Latin, African, Caribbean/Island,
bluegrass, punk, electronic, acoustic, Big
Band/swing, R&B/soul, spiritual, gospel,
disco, rap, indie/college, New Age, ska,
calypso, steelpan, acapella, even a ukelele
band! There was comedy and the spoken word,
including "edutainment" with an
explicit HIV/AIDS-prevention message.
Many young musicians gave of their time
and talents, while those with global reputations
and chart-topping hits endorsed One World
Beat and its unique mission and approach,
including Phil Collins, Paula Abdul, Sheena
Easton, Level 42, Michelle Gayle, The Cardigans,
Bonnie Tyler, Europe, and Westlife. Alicia
Keys is a strong supporter of Keep A Child
Alive.
A number offered their music for sale to
benefit Keep A Child Alive: Soulcyde and
Colin K and The Grey--both UK-based rock
bands--have written singles which were played
or performed live during the weekend and
will be formally released on albums in future
(Soulcyde's "Heaven Can Wait"
was produced for broadcast and sale during
the festival weekend, and Colin K's "An
Army of Five Thousand Men" was performed
live and will be recorded soon).
Some 70-plus musicians who took part in
the RadioDevil.com broadcast donated their
music for download sales--not just for the
weekend but for an entire year (among them
Larry Edoff, whose "15 Time" was
chosen as the official broadcast anthem)--the
proceeds to benefit Keep A Child Alive.
A special CD created from the "Healing
Hearts" concert in Trinidad and Tobago
is being used to raise funds for local HIV/AIDS
nonprofits, and a DVD made by bands participating
in the Gibraltar event is being offered
to raise funds as well. World Talent Quest,
an online independent-music promoter, offered
a percentage of all download sales during
March.
Everyone who took part in OWB 2004 came
together for a purpose: to raise awareness
about HIV/AIDS and funds for people affected
by the pandemic. Currently there are 40
million infected by this disease worldwide,
and 25 million who have died. Lack of access
to treatment--especially in combination
with poverty and malnutrition--kills thousands
needlessly each day. In 2003, close to 500,000
youth under the age of 15 died, 6000 young
people were infected daily, and 3 million
people worldwide perished from HIV/AIDS-related
illnesses. There were 5 million new infections
in 2003--14,000 every day--and the number
of HIV/AIDS orphans stands at 13 million
globally.
OWB 2004 events and donations helped to
provide treatment, education, inspiration,
and hope, proving that music can indeed
make a difference for so many. In 2005,
on the 20th anniversary of "Live-Aid",
we invite you to join us again as the world
unites to beat HIV/AIDS and other human
challenges as one.
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